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NextReads Newsletter Profile: Romance

Post by Gillian Speace
Posted February 12, 2015 in NextReads

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Although Valentine’s Day is just around the corner, romance lovers can satisfy their cravings for HEA (or “Happily Ever After”) year-round with NextReads.

While settings, styles, and levels of sensuality vary widely, romances contain two core elements: a central love story and an emotionally satisfying, optimistic ending. NextReads’ Romance newsletter strives to include a broad selection of titles that will whet readers’ appetites, whether they’re hungry for contemporary or historical romances, or whether their tastes run to the paranormal, fantastical, or futuristic.

Each monthly Romance newsletter features an annotated list of ten books, a mix of recently released and older titles. Newer selections strive to please a diverse cross-section of readers, while themed sections often focus on popular sub-genres (romantic suspense, steampunk, Regency), beloved character types (Highlanders, cowboys, shapeshifters) or favorite tropes (friends-to-lovers, first love, second chances). Annotations spotlight appeal factors and series information and frequently include read-alikes and further recommendations.

If you’re feeling a bit overwhelmed by the sheer volume of romance fiction available, this newsletter provides a great starting point for discovering high-quality, entertaining books and series by veteran and debut authors. It’s also a handy conversation starter, which is useful because romance readers love to share their favorites and actively seek out new authors, titles, and series.

In addition to boasting a passionate following, romance is big business: this genre comprises approximately 13% of all adult fiction published each year and sales of romance stories in print and digital formats surpass 1 billion dollars annually. This means that if your library has patrons, it has romance readers. Why not woo them with NextReads?

Readers can sign up to receive NextReads Romance newsletters by e-mail through their libraries, while librarians can take advantage of LibraryAware’s features to share and promote NextReads recommendations within their libraries and across social media platforms.

Gillian Speace is a NextReads Bibliographer at NoveList.